Privacy Policy

Last Updated: 11/11/2025

1. Introduction

Livity ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you use our website and purchase our products.

Data Controller: Livity / Chanelle Myrie
Contact Email: chanelle@inlivity.co.uk
ICO Registration: ZB391775

2. Information We Collect

2.1 Information You Provide

When you place an order or contact us, we collect:

  • Full name

  • Email address

  • Delivery address

  • Phone number (if provided)

  • Payment information (processed securely by our payment provider)

2.2 Information Automatically Collected

Our website platform (Squarespace) may automatically collect:

  • Browser type and version

  • IP address

  • Pages you visit on our site

  • Date and time of your visit

  • Cookies (see section 5)

3. How We Use Your Information

We use your personal information to:

  • Process and fulfill your orders

  • Communicate with you about your order status

  • Arrange delivery of your products

  • Respond to your enquiries

  • Send you marketing emails (only if you've opted in)

  • Comply with legal obligations

  • Improve our website and services

Legal Basis: We process your data based on:

  • Contract performance - to fulfill your order

  • Legitimate interests - to run our business effectively

  • Consent - for marketing emails (you can withdraw consent at any time)

  • Legal obligation - for tax and accounting purposes

4. Who We Share Your Information With

We share your personal information only when necessary:

4.1 Payment Processors

We use Square to process payments securely. They receive your payment information but we do not store full card details on our systems. Please see their privacy policies:

4.2 Delivery Services

We share your name and delivery address with Royal Mail to deliver your orders.

4.3 Email Service Provider

We use Squarespace to send marketing emails to customers who have opted in. You can unsubscribe at any time.

4.4 Website Hosting

Our website is hosted by Squarespace. Please see their privacy policy: https://www.squarespace.com/privacy

4.5 Legal Requirements

We may disclose your information if required by law or to protect our legal rights.

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

5. Cookies

5.1 What Are Cookies

Cookies are small text files stored on your device when you visit our website.

5.2 How We Use Cookies

Our website uses cookies to:

  • Remember items in your shopping basket

  • Keep you logged in (if applicable)

  • Understand how visitors use our site (via Squarespace analytics)

5.3 Managing Cookies

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our website.

For more information about Squarespace cookies, visit: https://support.squarespace.com/hc/en-us/articles/360001264908

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy:

  • Order information: 7 years (for tax and accounting purposes as required by HMRC)

  • Marketing emails: Until you unsubscribe or we cease trading

  • Website analytics: Typically 26 months (managed by Squarespace)

After these periods, we will securely delete or anonymize your information.

7. Your Rights

Under UK GDPR, you have the following rights:

7.1 Right to Access

You can request a copy of the personal information we hold about you.

7.2 Right to Rectification

You can ask us to correct inaccurate or incomplete information.

7.3 Right to Erasure

You can request deletion of your personal information (subject to legal obligations to retain certain data).

7.4 Right to Restrict Processing

You can ask us to limit how we use your information.

7.5 Right to Data Portability

You can request your data in a portable format.

7.6 Right to Object

You can object to processing based on legitimate interests or for marketing purposes.

7.7 Right to Withdraw Consent

If we process your data based on consent, you can withdraw it at any time.

7.8 How to Exercise Your Rights

To exercise any of these rights, please contact us at chanelle@inlivity.co.uk. We will respond within one month.

8. Marketing Communications

8.1 Opt-In

We will only send you marketing emails if you have opted in (e.g., by ticking a box at checkout or signing up to our mailing list).

8.2 Unsubscribe

You can unsubscribe from marketing emails at any time by:

We will continue to send essential order-related emails even if you unsubscribe from marketing.

9. Data Security

We take appropriate technical and organizational measures to protect your personal information, including:

  • Secure payment processing through encrypted connections

  • Regular security updates to our website

  • Access controls to limit who can view your data

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

10. International Transfers

Your personal information is stored and processed within the United Kingdom and European Economic Area (EEA). Some of our service providers (such as Squarespace) may process data outside the UK/EEA. Where this occurs, we ensure appropriate safeguards are in place to protect your information in accordance with UK data protection laws.

11. Children's Privacy

Our website and products are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our website after changes constitutes acceptance of the updated policy.

13. Complaints

If you have concerns about how we handle your personal information, please contact us first at chanelle@inlivity.co.uk.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):

ICO Contact Details:
Website: https://ico.org.uk/make-a-complaint/
Phone: 0303 123 1113
Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

14. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: chanelle@inlivity.co.uk
Trading as: Livity
Location: United Kingdom

This privacy policy was last updated on 11/11/2025 and complies with UK GDPR and the Data Protection Act 2018.